Job Description

Plural is a multidisciplinary marketing company. Our team’s mission is to bring a culture of creativity, a posture of possibility, and an abundance of craft to the world. We are practitioners of a craft, facilitating a strategic social-first approach to modern media.

As a 'Strategy & Production Intern' at Plural, you will primarily support Daniel Plenge and various other team members who lead our interior design, home decor, fashion, beauty, and spirits partnerships. 

A Strategy & Production Intern is a strategic communicator who has experience composing social media strategies and creating social-first content. This person is responsible for supporting Plural’s Strategy team as they execute and optimize strategy to deliver business impact.

The ideal candidate is a creative marketer at heart and has experience in crafting unique brand storytelling that drives social engagement and awareness. You understand the world of social, you spot trends, and you understand influencer culture. You're highly creative and unafraid to offer ideas and strategies to keep our partners moving forward. This role is tasked with crafting and supporting work on our social-first strategies that ladder up to overall marketing strategy. This role supports Content Strategists I and II, Graphic Designers, Video Editors, and our Creative Lead. This is a key role on the Plural team and will report to our Creative Lead and Founder. This role will be a hybrid work structure, requiring in-person work in our NYC studio at least three days a week.

Responsibilities

1. Internal Team + Client Partner Communications (10%)
• Support Creative Lead and Content Strategists with client communications efforts
2. Project Management (20%)
• Have a baseline understanding of project management and agency environment 
• Execute tasks that have been delegated by Plural team to ensure on time delivery of assets and strategies
3. Content Strategy (30%)
• Support Plural team to manage Plural’s in house social channels
• Support social media strategies for multiple platforms, including but not limited to Facebook, Instagram, Twitter, Pinterest, YouTube, and TikTok
• Content Calendar Creation
• Support with content calendar creation and management
• Ideate engaging, original, high-quality content
• Identify gaps in content and recommend new topics
• Support Creative Lead and Content Strategists with UGC sourcing and influencer relationships
• Copywriting:
• Write clear, resonant copy with brand’s distinct tone of voice
• Scheduling, Posting & Engaging:
• Schedule and post content to social using native features and/or tools such as Sprinklr, Sprout, Dash Hudson, etc
• Actively engage and build communities on social channels for each respective partnership 
• Publish posts to partner social accounts daily (including nights and weekends)
4. Data Analytics and Reporting (15%)
• Reports:
• Support Creative Lead and Content Strategists with crafting weekly, monthly, and quarterly reports to partners on social media insights and best practices
• Analysis 
• Support Creative Lead and Content Strategists with reporting on content and campaigns using data from native metrics, Sprout Social, Dash Hudson, Sprinklr, and Google Analytics
• Have baseline understanding of translating data into understandable and actionable insights to drive strategy
• Proactively perform desk and field research of ‘best in class’; view and experience marketing strategies and tactics online and IRL

• Creative & Production (15%)
• Support with creative briefs for Plural production team based on partnership content calendars
• Continued Development & Pitching (10%)
• Best Practices on Social:
• Stay up-to-date with new digital technologies and social media best practices
• Continue education in marketing, social media, etc; take courses and attend workshops
• Remain informed on trends in the social and digital media industries and communicate them to the team
• Seek opportunities for improvement and suggest new projects
• New Business & Pitching:
• Provide presentation and RFP support as needed for Plural pitches

About Plural

Based in the Lower East Side of NYC, we cultivate and celebrate communities, strengthening our partner’s digital presence as well as create captivating creative content that resonates and inspires the communities we connect with.

We form long-term relationships with our partners built on mutual respect, healthy creative collaboration, inspiration, and sustained growth. We partner with a wide variety of brands and organizations bringing pivotal value as an extension of the partner team.

Plural’s partnerships range from local businesses to global brands, organizations, nonprofits, and personalities. Our partner list includes Seven Seven Six Fund, AERIN Beauty, AllModern, Cash App, EarlyBird, Deseret Wellness, DKNY, Jack Conte, Joss & Main, NAPAWF, Pure Utah, The Grand, Tom Ford Beauty, and Turf Design.

We act as a business partner, not a supplier.

We lead with business empathy.

We believe our unique perspectives make us stronger.

We are human-centered and empathic.

We encourage collaboration and play.

We create together.

We learn together.

We grow together.

We are Plural.

Requirements

Requirements

• Passion for social media and marketing
• Proven experience working in fashion, beauty, interior design, home decor, spirits
• Previous work experience (1-2 years) as a Social Media Strategist, Social Media Manager, or role equivalent
• Experience managing social media channels (posting, social CRM, analytics)
• Experience building content calendars
• Experience using social media analytics tools

Qualifications and Skills

• Collaborative spirit
• Creative problem-solving skills 
• Excellent organization
• Time-management skills
• Comfortable with multitasking in a deadline-driven environment
• Ability to communicate well with others and maintain a professional demeanor
• An ability to identify target audience preferences and build content to meet them
• Strong written and verbal communication skills in English
• Ability to be a punctual, considerate, and team-oriented coworker

Benefits

Role Details

• Pay Rate: $20/hr
• Minimum of 24 hours per week
• This intern role is set to begin in August 2025 until late December 2025
• NYC-based; in our Lower East Side studio (hybrid 3 days in studio per week)

Job Tags

Part time, Work experience placement, Night shift, 3 days per week,

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